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JHPUSA - Driving performance upgrades for passionate enthusiasts.

With over two decades in business, JHPUSA had built a strong reputation among automotive enthusiasts for high-performance parts and accessories. As the company looked to scale, they turned to Shopify Plus to support their growing catalog and elevate their brand.

Duration

3 months

Client

JHPUSA

Website

jhpusa.com

Screenshot of a web application

Problem

JHPUSA’s existing site struggled to handle the complexity of its extensive product range. Customers often found it difficult to confirm whether a part fit their car, navigation was cluttered, and the overall design didn’t reflect the premium nature of their products. With ambitious growth goals, JHPUSA needed a solution that would simplify the buying process, improve clarity on product pages, and present a more upscale brand image.

Two pumpkins
Chair standing on the water
3d low-poly illustration of a globe

Outcome

The new site delivered measurable results. JHPUSA saw a significant increase in conversion rate, driving overall sales growth of over 20%. Customer service inquiries dropped by 50% thanks to clearer product information and improved site usability. The refreshed design elevated the brand’s presence in the market, positioning JHPUSA for sustained growth and deeper customer loyalty.

Back

Back

JHPUSA - Driving performance upgrades for passionate enthusiasts.

With over two decades in business, JHPUSA had built a strong reputation among automotive enthusiasts for high-performance parts and accessories. As the company looked to scale, they turned to Shopify Plus to support their growing catalog and elevate their brand.

Duration

3 months

Duration

3 months

Client

JHPUSA

Client

JHPUSA

Website

jhpusa.com

Website

jhpusa.com

Screenshot of a web application
Screenshot of a web application

Problem

JHPUSA’s existing site struggled to handle the complexity of its extensive product range. Customers often found it difficult to confirm whether a part fit their car, navigation was cluttered, and the overall design didn’t reflect the premium nature of their products. With ambitious growth goals, JHPUSA needed a solution that would simplify the buying process, improve clarity on product pages, and present a more upscale brand image.

Two pumpkins
Two pumpkins
3d low-poly illustration of a globe
3d low-poly illustration of a globe

Outcome

The new site delivered measurable results. JHPUSA saw a significant increase in conversion rate, driving overall sales growth of over 20%. Customer service inquiries dropped by 50% thanks to clearer product information and improved site usability. The refreshed design elevated the brand’s presence in the market, positioning JHPUSA for sustained growth and deeper customer loyalty.

Back

Back

JHPUSA - Driving performance upgrades for passionate enthusiasts.

With over two decades in business, JHPUSA had built a strong reputation among automotive enthusiasts for high-performance parts and accessories. As the company looked to scale, they turned to Shopify Plus to support their growing catalog and elevate their brand.

Duration

3 months

Duration

3 months

Client

JHPUSA

Client

JHPUSA

Website

jhpusa.com

Website

jhpusa.com

Screenshot of a web application
Screenshot of a web application

Problem

JHPUSA’s existing site struggled to handle the complexity of its extensive product range. Customers often found it difficult to confirm whether a part fit their car, navigation was cluttered, and the overall design didn’t reflect the premium nature of their products. With ambitious growth goals, JHPUSA needed a solution that would simplify the buying process, improve clarity on product pages, and present a more upscale brand image.

Two pumpkins
Two pumpkins
Chair standing on the water
Chair standing on the water
3d low-poly illustration of a globe
3d low-poly illustration of a globe

Outcome

The new site delivered measurable results. JHPUSA saw a significant increase in conversion rate, driving overall sales growth of over 20%. Customer service inquiries dropped by 50% thanks to clearer product information and improved site usability. The refreshed design elevated the brand’s presence in the market, positioning JHPUSA for sustained growth and deeper customer loyalty.